Delete these 3 words.

What I’m gonna ask you to delete is hard.

 

But not as hard as it is to be overweight, chronically ill, and looking at life of suffering, medical procedures, and missing out on the things that make life worth living.

 

You ready?

Delete these 3 words:

 

“It.”

“Didn't.”

“Work.” 

Most people try a weight loss program, lose a little bit of weight, gain the weight back, and then proclaim "it didn’t work".

 

Imagine if Michael Jordan took 1 jump shot and made it. Then he took the second shot and missed and gave up.

 

Imagine if Tiger Woods missed a putt one time and quit the game of golf.

 

Only in weight loss do we screw up and blame everything else except ourselves.

 

Fitness and weight loss is a billion-dollar industry where the weight loss companies tell people to "figure it out on your own". In fact, those big box gyms that make so much money only make money based on the people who ARE NOT THERE, rather than the people who are actually losing weight and making fitness gains. They KNOW most people will stop coming to the gym. In fact, their entire business plan counts on this fact! Why? Because if they actually showed you how to be fit and lose weight, you wouldn't need them anymore.

Shocking, huh?

What's the secret? Coaching. Learning how to master weight loss from a master of weight loss. 

 

Michael had a coach.

 

Tiger had a coach.

 

But if you ask people who want to lose weight how much they have invested in coaching, most will reply “Nothing.”

 

It’s no surprise that 94% of weight loss goals fail...

 

Because 94% don’t ask for help!

 

It takes a lot of balls to be humble enough to ask someone for help who’s been there and done that and helped tons of people lose weight (and keep it off). Or, you can reframe it and think of it as a Yoda and Jedi situation. You have to learn from the master to become a master. 

 

If you’ve been stuck on the same problem for days, weeks, months, or years, you can’t keep trying to get out of it by yourself and expect different results. 

 

So here’s our tip. 

 

Get a coach for everything you want.

 

You want a better career? Get a coach.

 

You want a 6-pack? Get a trainer.

 

You want a better marriage? Get a relationship coach or martial counselor! 
 

You want to stop looking like a slob? Get a Stylist! 

You want to stop being broke and get out of debt? Get a financial coach! 

I can go on and on, but I am hoping by now you got the point. 

You have a goal? Get a coach who specializes in helping people achieve that goal. 

Our coaches at Fire Team Whiskey are experts at what we do. We have coaches who have helped people lose 30 pounds in 30 days AND KEEP IT OFF.  Stop throwing your money away on "D.I.Y solutions" and being a sucker to the billion-dollar weight loss industry that is only interested in keeping you needing them for the rest of your life. 

Our goal is for you to NEVER NEED US AGAIN. We teach you how to be a master at weight loss. A Tiger Woods or Michael Jordan of this craft. But like Michael and Tiger, you got to invest in yourself, in your goals. Stop blaming the gym that didn't help you or the diet book that didn't work. Point the finger at yourself and tell yourself that 2021 is gonna be different. You are going to finally invest in yourself and get a coach and smash those goals this year. 
 

----  Captain Lincoln and the FTW Cadre

Stephanie Lincoln